Explore Knowledge from Impressive Speaker Lineup
The momentum of Chinese enterprises venturing into international markets (going global) has been steadily increasing. This trend is not merely a response to domestic pressures
Breaking into the vibrant ASEAN market presents massive opportunities—and unique challenges. For global exporters and brands, seamless and efficient customer communication can make the difference
Discover ChatGPT alternatives, automated content creation, and image generation tools that require zero coding skills – perfect for small businesses looking to scale efficiently. In
You’ve probably heard a lot about Douyin live streaming marketing, but do you really know how to get started? Did you know that there is
Chinese social media platforms like Xiaohongshu (RED) have been developing rapidly in recent years. Many SMEs have been working hard to develop new customer sources,
A 5-minute video vs. 5 1-minute short clips – which works better to achieve online marketing success? How can SMEs interpret YouTube trends to uncover
Are you looking to source products from Chinese Mainland and Asia for your e-commerce or online retail business? Do you want to master essential skills
Are you still using outdated online marketing methods? Are they becoming less effective? As times change, audience habits evolve, and online marketing strategies continue to
Negotiating with suppliers is more art than science, blending strategy, psychology, and mutual respect to forge agreements that benefit both parties. As a buyer, you
Xiaohongshu and Douyin are an inevitable route to enter the Chinese Mainland market. Many small and medium-sized businesses (SMEs) have opened Chinese social media accounts
Going global from Hong Kong as a small and medium-sized enterprise (SME), you might think that you have to spend a lot of money and
“TikTok made me buy it!” With a massive user base of over 1 billion, the platform daily incubates and discovers a variety of hot picks.