
HKTDC Webinar Recap: Xiaohongshu Playbook for SMEs | 2023H2 China Marketing Trends
New digital marketing trends keep emerging in Mainland China with Xiaohongshu (“Little Red Book”) as the popular newbie competed by many businesses. To seize every
New digital marketing trends keep emerging in Mainland China with Xiaohongshu (“Little Red Book”) as the popular newbie competed by many businesses. To seize every
Leading social platform Meta has recorded a decline in revenue for three consecutive quarters since 2022, along with a slowdown in user growth. Recently, some
Social media has become quite the global sensation, giving brands more ways to grow their presence across borders. With the rise in Chinese social media,
China’s e-commerce industry projected to be worth RMB1.8 trillion by 2022, and a large chunk of this growth came from the fashion and luxury goods
Mid April marked the close of the inaugural InnoEX. We are happy to see the fair concluded successfully and received positive feedback. Apart from viewing cutting-edge
Using hashtags on social media gives you an easy way to get more eyes on your content. But choosing the right hashtags can also help you
Social media continues to play an increasingly important role in marketing and sales in 2023, with new updates and features to assist in our social
Winning much news coverage and attention since its debut in late 2022, ChatGPT by OpenAI (also available to iOS users in Mainland China and Hong
A new year means new and innovative trends in marketing, particularly in the tech space. One trend that’s likely to have a huge impact is
The internet has become a noisy place. Brands often wonder how much of their audience is hearing them. One way to find out is by measuring
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