The two November trade fairs, namely the Hong Kong International Optical Fair and the subsequent Hong Kong International Wine & Spirits Fair, wrapped up on a high note with some 12,000 and over 8,200 buyers visiting the fairs respectively, all of which play pivotal roles in fostering collaboration and networking within the industry.
Read More:
Hong Kong International Optical Fair: A World of Spectacular Optical Products
Hong Kong International Wine & Spirits Fair: Sparkling Business Opportunities for the Drink Industry
Eyewear Accessories Attract Global Enquiries at Fair & hktdc.com Sourcing
During the Optical Fair, HKTDC interviewed a key exhibitor who uses our Sourcing platform to promote their innovative products globally. This standout participant is Astucci International Limited featuring unique eyewear, jewellery, and watch boxes primarily for the European and American markets.
According to their Sales Manager Chris Yeung, the company has participated in the Optical Fair for over a decade, and they have been able to connect with clients from Southeast Asian countries such as Thailand, the Philippines, and Singapore, as well as buyers from the Chinese Mainland. These connections have brought significant business opportunities, accounting for about 10% of their annual revenue, approximately US$1 million, clearly demonstrating the fair’s importance as a springboard for expanding into new markets.
Additionally, the hktdc.com Sourcing platform has proven highly effective in attracting enquiries from markets where the company previously had limited exposure, including South Africa, Brazil, Singapore, Chinese Mainland and Macau.
Wine Foods for Excellence Reach Globally Thanks to Fair & HKTDC Sourcing
At the Wine Fair, Life Is For Excellence Limited which focuses on importing sustainable and high-quality nutritional foods, seafood, and non-alcoholic cocktails, told us that orders from HKTDC fairs account for approximately 10% of their total revenue annually.
On the hktdc.com Sourcing platform, the company showcases ESG-compliant products such as non-alcoholic cocktails, salmon, and organic foods. According to Kenneth Au, Co-founder and Director, the company received enquiries from buyers in the United States, Mexico, Türkiye, Germany, Indonesia, and Sri Lanka, reflecting the platform’s global reach. Notably, they received an enquiry from a buyer in Croatia who requested a quote of US$100,000.
Wine & Spirits In Touch with Significant New Clients with HKTDC Sourcing
Another wine exhibitor showcasing strong growth is Fortune Wise Limited specializing in the import and export of spirits such as whisky, brandy, vodka, rum, gin, and tequila, primarily selling to the Chinese Mainland market.
The company’s Director Bondi Au Yeung shared that new clients from the fair now account for around 20% to 30% of the company’s annual revenue growth. The hktdc.com Sourcing platform is also key for their business. Before the fair, they already received lots of enquiries from markets such as Thailand, Malaysia, Taiwan, Australia, the Chinese Mainland, and Hong Kong.
Maximizing Global Business Opportunities
All featured exhibitors have leveraged the hktdc.com Sourcing platform to market their wine and optical products cost-effectively. This proven approach enables companies to reach international buyers and maximize their competitive advantages in the global drink and eyewear markets.
If your company wants to expand its international reach, click here to join our e-Marketplace and connect with quality buyers worldwide.
EXHIBITION+ Digital Integration
The fairs’ success extends beyond physical exhibitions through EXHIBITION+, featuring:
- Physical fair experience
- Click2Match smart business-matching technology
- Intelligence Hub online-to-offline seminars
- Integrated hktdc.com Sourcing platform access
Fairground Success Stories FAQ
How has hktdc.com Sourcing supported exhibitors?
- Aided exhibitors to attract buyers worldwide.
- Enabled uploading of ESG and EU certificates to boost trust.
- Generated significant enquiries from across continents, and emerging markets.
- Contributed significant revenue.
How do trade fairs create business opportunities?
These events bring together global buyers, facilitate online-to-offline connections, and strengthen the reputation of Hong Kong as a premier trading and design hub. Exhibitors use fairs plus digital tools like hktdc.com Sourcing to expand markets cost-effectively.
How can companies join and promote their products?
Businesses interested in expanding globally can join the HKTDC e-Marketplace and participate in EXHIBITION+ to connect with quality buyers worldwide.
