
Internationalization of a Brand: Changing The Language, Changing The Context
Nausheen I. Chen, visual strategy analyst, CEO and co-founder of Zen & Zany, shares some strategies for bringing your company abroad. Ogilvy China’s report on
Everyday Sourcing Tips to Meet Trading Needs

Nausheen I. Chen, visual strategy analyst, CEO and co-founder of Zen & Zany, shares some strategies for bringing your company abroad. Ogilvy China’s report on

Understanding the customer behaviour and digital marketing landscape in Chinese Mainland are important groundwork for launching digital and customer engagement campaigns in this vast, remarkably

Home Décor items have always been a representation of lifestyle and personalities. There is a variety of home décor products available in the market, which

It’s been 2 years since the pandemic swept the world, COVID-19 is still affecting our everyday life and creating so much inconvenience to our daily

Recognising COVID-19’s unprecedented effects on businesses, the Hong Kong Government has rolled out a series of relief measures with relatively optimised application details and fast-track

Some people might find it too early to contemplate what the post-pandemic world will become while the pandemic itself is still far from over. However,

Whether or not there is funding support, careful financial management is key for start-ups to survive these challenging times. “These days, financial management can no

Website design – How to get it right for e-Commerce A professional website design amplifies your company’s image and offers your customers a gratifying experience.

With the pandemic raging around the world, much of our time is now spent at home. However, spending most of our waking hours in close

Hong Kong has stepped up its coronavirus control measures with new social distancing regulations shutting down karaoke lounges, mah-jong parlours and night clubs as well

In an attempt to slow the spread of the coronavirus, more countries are issuing travel bans and introducing mandatory quarantines – which have all but

Although the spread of COVID-19 within Hong Kong and China appears to be containable, exporter confidence has diminished as a result of the triple threat