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Third-Party Cookies Are Going Away – What’s a Marketer To Do?
In July 2022, Google made a big splash by announcing that they’d be phasing out cookies by the summer of 2023. For marketers who rely

How to Source Food that Meet Changing Customer Demands
The food and beverage industry worldwide has undergone significant changes in recent years driven by evolving consumer preferences and lifestyles. The growth of supermarkets, fast

HKTDC Webinar Recap: Xiaohongshu Playbook for SMEs | 2023H2 China Marketing Trends
New digital marketing trends keep emerging in Mainland China with Xiaohongshu (“Little Red Book”) as the popular newbie competed by many businesses. To seize every

Respond to Buyers’ RFQ In Time to Get the Deals
You’ve received enquiries and even Requests for Quotation (RFQ) from Buyers on our e-Marketplace… what’s next? How to secure new businesses while building good relations

Marketing Dilemma: Is It Time to Give Up Facebook?
Leading social platform Meta has recorded a decline in revenue for three consecutive quarters since 2022, along with a slowdown in user growth. Recently, some

Top 8 Chinese Social Media Apps, Sites & Platforms 2023
Social media has become quite the global sensation, giving brands more ways to grow their presence across borders. With the rise in Chinese social media,

New Medical & Healthcare Technologies Spark Business Success
The International Healthcare Week kicked off yesterday with 2 flagship events, namely the HKTDC Hong Kong International Medical and Healthcare Fair, and the Asia Summit

HKTDC Webinar Recap: ChatGPT Applications in SMEs | Cost-Effective Ways to Unleash Business Potential
ChatGPT is continually launching new versions and people are being distracted by the many AI technologies generated – which is the best for SMEs’ use?