
HKTDC Webinar Recap: 2023H2 SME IG Rule of Thumb | What is Threads? New Content, Format & Functions
Are paid social on Instagram indeed useful? The more IG followers, the better? How about adding a chunk of hashtags, will that help? For SMEs
Everyday Sourcing Tips to Meet Trading Needs
Are paid social on Instagram indeed useful? The more IG followers, the better? How about adding a chunk of hashtags, will that help? For SMEs
Instagram (IG) Posts vs Stories are rivals of each other in terms of Usage Rates and Reach Rates. Surprising many, IG Posts’ Reach Rates are
Many directives and regulations address product compliance worldwide. Yet it is still practically impossible to cover all risks for all consumer products. The solution in
Growing consensus to prioritize eco-awareness in all aspects of our lives, including finance, has been observed in recent years. In fact, sustainability featured strongly on
As we enter the second half of 2023, AI has become the key of digital marketing with increasingly advanced text and graphic generation technology. Even
Measuring your social media campaigns is the final phase before you start the process over. You need to track your campaign’s performance through campaign measurement to
Whether you are a buyer or a supplier, knowing the jewellery market outlook and how your peers think are of utmost importance in setting your
If you’re thinking about how to manage product quality effectively, you may have come across the term ‘golden sample.’ A Golden Sample, also called an approval
Today, green or eco-friendly products are everywhere as demand for them continues to grow, as revealed by McKinsey. In this article, we used social intelligence
Originally published by ProductIP, this article aims to provide a summary of the points to note when trading with EU region suppliers. Importance of EU
In July 2022, Google made a big splash by announcing that they’d be phasing out cookies by the summer of 2023. For marketers who rely
New digital marketing trends keep emerging in Mainland China with Xiaohongshu (“Little Red Book”) as the popular newbie competed by many businesses. To seize every